商業(yè)巨頭愛看的書

Business leaders didn't get to where they are today without a bit of wisdom guiding them along the way.
如果沒有智慧的一路相伴，這些商業(yè)巨頭不會有今日的成就。

Many of them cite books — whether strategy guides or novels — that inspired them or changed the way they think.
不論是經(jīng)營戰(zhàn)略還是小說，他們列舉了激勵和改變他們的思考方式的一些書名。

MarissaMayer

Yahoo!CEO Marissa Mayer
雅虎首席執(zhí)行官瑪麗莎-梅耶爾

Mayer revealed her favorite book as"The Design of Everyday Things" (2002) by Donald Norman. She said:
她透露她最喜歡的書是由唐納德-諾曼撰寫的《設(shè)計心理學》。

"I think a lot about design and products and how things should work. But it makes you notice things that can be infuriating. Like, why does my sandwich shop have meat all the way over there?At the same time, it makes you think about design in new ways, because when you use something everyday it needs to be absolutely efficient and not get in your way. It’s cool to be able to articulate and discuss that on a level that is really accessible and interesting."
“關(guān)于設(shè)計、產(chǎn)品和工作原理，我思考了很多。但這本書會讓你留意到能讓你抓狂的事物。比如說，為什么我的三明治店里的肉總要從那里采購？此外，它會讓你產(chǎn)生考慮設(shè)計的新思路，因為你每天都要使用，所以它絕對是高效又不礙事的。能在可行又有趣的層面上清晰地表達和討論，這感覺很棒?！?/div>

相關(guān)推薦：盤點全球知名CEO最愛讀的書

DonaldTrump

Trump Organization CEO Donald Trump
特朗普集團總裁唐納德-特朗普

Trump named "The Power of Positive Thinking" by Norman Vincent Peale as his favorite book, according to ShortList Magazine. This book inspired Trump at his lowest moment when he was billions of dollars in debt. He told Psychology Today:
據(jù)Shortlist Magazine雜志透露，特朗普最喜歡的書是由諾曼-文森-皮爾所著的《積極思考的力量》。在特朗普處于失業(yè)最低谷，背負數(shù)十億美元債務(wù)的時候，這本書激勵了他。他告訴《今日心理學》：

"My father was friends with Dr. Norman Vincent Peale, and I had read his famous book, 'The Power of Positive Thinking.' I'm a cautious optimist but also a firm believer in the power of being positive. I think that helped. I refused to be sucked into negative thinking on any level, even when the indications weren't great. That was a good lesson because I emerged on a very victorious level. It's a good way to go."
“我的父親和諾曼-文森是朋友。我讀過他的著作《積極思考的力量》。我是行事謹慎的樂觀主義者，也是相信積極樂觀的力量的忠實信徒。我認為這一點幫助了我。我不愿陷入負面思維里，即使種種跡象表明目前情形不容樂觀。這是很好的一堂課，因為我能以勝利者的姿態(tài)出現(xiàn)。這種方式值得嘗試。”

TonyHsieh

Zappos CEO Tony Hsieh
Zappos總裁謝家華

Hsieh told USA Today that one of his favorite books is "Tribal Leadership: Leveraging Natural Groups to Build a Thriving Organization" by Dave Logan, John King and Halee Fischer-Wright.
謝家華告訴《今日美國》，在他最喜歡的書中，有一本書叫作《部落領(lǐng)導(dǎo)力》。這本書是由戴夫-羅根，約翰-金，海立-費舍-賴特共同編著的。

"'Tribal Leadership' codifies a lot of what we've been doing instinctually and provides a great framework for all companies to bring company culture to the next level," he said.
謝家華說，《部落領(lǐng)導(dǎo)力》敘寫了很多我們出于本能而一直在做的事，這本書為所有要把企業(yè)文化提升一個層次的公司提供了很好的模板。

JamesGorman

Morgan Stanley CEO James Gorman
摩根士丹利首席執(zhí)行官詹姆斯-戈爾曼

MS CEO James Gorman told Bloomberg Markets Magazine that one of his favorite pastimes is reading spy novels by John le Carre, the author behind "Tinker Tailor Soldier Spy" and "The Spy Who Came in From the Cold."
詹姆斯告訴彭博社Markets Magazine，他在閑暇時間里最喜歡做的其中一件事是閱讀由約翰-勒卡雷所著的間諜小說，《鍋匠裁縫士兵間諜》和《冷戰(zhàn)諜魂》的作者就是約翰-勒卡雷。

SherylSandberg

Facebook COO Sheryl Sandberg
Facebook首席運營官雪莉·桑德伯格

Sandberg flipped the script in a 2013 New York Times interview when she spoke about other authors' books, not just her own.
在2013年《紐約時報》采訪時，桑德伯格翻了翻手稿，談到了其他作者的書，而不僅僅是她自己的。

Among her favorites:
在她的最愛里有：

"Bossy Pants"
"Now, Discover Your Strengths"
"The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses"
"The Big Short"
"A Short Guide To A Happy Life"
"Home Game"
"Queen of Fashion: What Marie Antoinette Wore to the Revolution"
"Conscious Business: How to Build Value Through Values"
"A Wrinkle in Time"

《我為喜劇狂（30 Rock）》主演Tina Fey的自傳《Bossy Pants》
《現(xiàn)在，發(fā)現(xiàn)你的優(yōu)勢》
《精益創(chuàng)業(yè)》
《有種感覺叫快樂》
《時尚女王》
《家庭游戲》
《商業(yè)嗅覺》
《時間的皺紋》

JeffBewkes

Time Warner CEO Jeff Bewkes
時代華納首席執(zhí)行官杰夫-比克斯

Bewkes offered his reading picks to The Wall Street Journal:
比克斯向《華爾街日報》提供了他的閱讀書籍：

"Michael Porter's 'Competitive Strategy' if it has to be [a] business book. If anything goes, either 'James Flexner's four volume biography of George Washington' or Gore Vidal's 'Lincoln' or Doris Goodwin's 'Team of Rivals.'"
“邁克爾-波特所著的《競爭策略》，如果它是一本商業(yè)用書的話。如果沒有范圍限定，那么讀物可以是詹姆斯所著的《喬治-華盛頓》四卷版，戈爾-維達爾所著的《林肯》，或是多麗絲-古溫所著的《政敵團隊》。”

ElleKullman

DuPont CEO Elle Kullman
杜邦公司首席執(zhí)行官柯愛倫

Kullman told The Wall Street Journal that her book recommendations included "The Burma Campaign: Disaster into Triumph, 1942-45" by Frank McLynn, "The Thomas Sowell Reader" by Thomas Sowell, and "Too Big to Fail: The Inside Story of How Wall Street and Washington Fought to Save the Financial System – and Themselves" by Andrew Ross Sorkin.
柯愛倫告訴《華爾街日報》，她推薦的書包括弗蘭克-麥克林恩寫的《緬甸運動》，托馬斯-索維爾所著的《讀者》，以及安德魯-羅斯-索爾金的《大而不倒》。

MyronUllman

J.C.Penney CEO Myron E. Ullman
美國彭尼公司首席執(zhí)行官烏爾曼

The Wall Street Journal published an email from Ullman, listing "Transparency—How Leaders Create A Culture of Candor" by Warren Bennis, as his top book recommendation.
《華爾街日報》發(fā)表了一封來自烏爾曼的郵件，郵件里附了一本書名，由沃倫·貝尼斯編寫的《穿透力》，是他的首選推薦。

"Warren Bennis was an early mentor in my business career and his new book captures much of what we impact to our top talent," he wrote.
“沃倫·本尼斯是我職業(yè)生涯的早期導(dǎo)師，在他的新書里有很多發(fā)揮我們天賦的內(nèi)容。”

RexTillerson

ExxonMobil CEO Rex Tillerson
?？松梨贑EO雷克斯-蒂爾納森

Tillerson told Scouting Magazine that his favorite book is "Atlas Shrugged" by Ayn Rand, which was named the second most influential book in America after the Bible, according to a joint survey conducted by the Library of Congress and the Book of the Month Club.
蒂爾納森告訴Scouting Magazine雜志說他最愛讀的書是艾茵-蘭德所著的《聳肩的阿特拉斯》。據(jù)美國國會圖書館和每月讀書俱樂部共同開展的一項調(diào)查顯示，這本書在美國的影響力僅次于《圣經(jīng)》。

RandallStephenson

AT&T CEO Randall Stephenson
AT&T的首席執(zhí)行官蘭德爾·斯蒂芬森

Stephenson told Scouting Magazine that his favorite book is "The Brothers Karamazov," the final novel by 19th century Russian author Fyodor Dostoyevsky.
斯蒂芬森對Scouting Magazine雜志說，他最愛讀的書是19世紀俄國小說家陀思妥耶夫斯基寫的最后一本小說《卡拉馬佐夫兄弟》。?